About Amanda Uprichard Loves CUSP:
An exclusive collaboration between CUSP and designer Amanda Uprichard. Like the designer herself, the Amanda Uprichard woman runs her own company during the day, meets up with her girls for happy hour after that. At home she's a power mother juggling family, work, and life in general. She's well read, travels a lot, or is constantly expanding her horizon. She's attracted to the collection for their sophistication and comfort, and because they transition nicely from work to evening events. She wants dresses she can wear to weddings, to gallery openings, to see the in-laws, to sweat in on the dance floor.