Strong. Uninhibited. Impulsive. Sweep on a weightless, ultra-fine hybrid formula that brings out the best properties of a cream, powder and gelall in one. Glides on silky, blends effortlessly, stays on all day.
Our innovative True Vision technology creates the perfect balance of color purity, clarity and texture.. Crease-resistant. Non-flaking. Talc-free.
Apply dry for a softer, more translucent finish or wet for more intense color and depth.
At last, high-definition eye color as individual as you are.
Each shade comes in one high-visibility finish that suits it best: Matte (rich muted suede), Velvet (soft plush semi-matte), Luminous (pearlescent shimmer) or Brilliant (sparkling chrome metallic).
About Estée Lauder:
"Every woman can be beautiful." - Estée Lauder
Estée Lauder is one of the world's most renowned beauty companies, offering innovative, technologically advanced skincare, makeup, and fragrance products that are proven effective. For more than 60 years, the company has stayed true to the unshakable belief that inspired Mrs. Estée Lauder to found her company in 1946: the belief that every woman can be beautiful. Today, that simple notion has literally changed the face of the beauty business.