Preoccupied with slathering her three little ones in sunscreen, former investment banker Lisa Moore had little time to protect herself. Getting greased up, then attempting to hold a sunscreen-slathered, slippery baby seemed more hassle than its worth for the bottle’s temporary protection. One night after the sun had set in the fall of 2007, the fair-skined mom had an idea – sun protective cover-ups. Sun-proof activewear already existed for children, typically found splashed in neon and hibiscus flowers, but a chic version for adults in all-day wearable cuts was not on the market. Moore called up her close friend Robyn Stevens, a former model and fashion industry vet, and the two got to work on designs that would protect their skin in the water and anywhere the sun shines.

Cover Clothing designers Lisa Moore & Robyn Stevens


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