Dr. Macrene Launches 37 Extreme Actives Extra Rich
Dr. Macrene Alexiades-Armenakas, the creator of 37 Extreme Actives, splits her time between her own research clinic and private practice in laser and aesthetic dermatology on Park Avenue in New York City. This has placed her in an ideal position to confront today’s most prevalent skin care challenge – aging. She coined the term “derma-scientist” to describe her hybrid career. Noting her three degrees from Harvard – a bachelor’s, a medical degree and a doctorate in genetics – it’s safe to say we trust this doctor’s orders.
By applying her scientific knowledge daily to care for her dermatology patients and by observing their follow-up first hand, she is able to critically evaluate whether a particular ingredient works and is well tolerated by her patients long-term. This consistent scientific research in skincare prompted her to invent her first product, 37 Extreme Actives.
Each jar contains over 37 potent and proven actives meticulously selected by Dr. Macrene (as she’s named on the label) to target all the signs of aging — wrinkles, brown spots, red blotches, dryness, UV damage and skin thickness.
A year after launching 37 Extreme Actives at Neiman Marcus stores, Dr. Macrene introduces a new formula this month, called 37 Extreme Actives Extra Rich. With an additional 13 microencapsulated actives, bringing the number of potent anti-aging actives to 50, Extra Rich was developed to deliver each ingredient in a richer formulation designed particularly for mature or dry skin.
We have an appointment with the esteemed doctor and we hope you will join. Dr. Macrene will be taking your skincare and anti-aging questions in real time via Beauty Live on Thursday, September 1, 11 a.m. to 1 p.m. Central Time.


