What it is:
This hydrating matte liquid lipstick that delivers intense, velvety color with a rich and creamy texture, for lips that feel as luxurious as they look.
What else you need to know:
This Allure Best of Beauty Award winner features a breakthrough formula that infuses lips with deep, intense color while providing lasting hydration. A makeup collection must-have, this non-drying and non-sticky matte liquid lipstick delivers incredible color payoff that lasts.
How to Use:

• For a natural blotted look, apply to the back of the hand and use finger to lightly dab color on the lip, focusing color intensity in the center of the lip and blending out to the edges.
• For a defined, high-impact look use the pointed edge of the applicator to line the edges of the lips, then use the flat side to fill in for a bold lip look.

Use With: Smooth Silk Lip Liner

About Giorgio Armani:
The Giorgio Armani collection came into being in 1975, when the designer rewrote the rules for menswear, revolutionizing proportions and aiming at an unheard of fluidity and elegance. The following year, observing that the fashion needs of women were also changing, he offered the same soft, unstructured jackets as the basis for a new womenswear collection. Since then, the line has never ceased to evolve, with continual research into an aesthetic based on essential, never ostentatious, style as its outstanding trait. Elegant, modern and sophisticated, the Giorgio Armani collection stands out for the excellence of its manufacture, the extreme attention to detail, the purity of the lines and the use of high quality materials. The clothes are designed to bring out the wearer’s personality, never to overwhelm or disguise.