Augustinus BaderThe Shampoo

An innovative, clean formula, The Shampoo thoroughly cleanses the hair and scalp, while hydrating and strengthening strands from the roots, reducing shedding and breakage, thus supporting natural hair growth.

Gentle, yet effective, The Shampoo reinvigorates hair, delivering noticeably improved thickness, volume, and shine, and a healthier look and feel. Experience haircare redefined. Backed by over 30 years of cutting-edge science.

Augustinus Bader haircare is formulated with sustainably-sourced, high potency botanicals and bio-engineered clean actives where possible, to reduce environmental impact. The Shampoo is powered by our patented TFC8® technology and formulated with soothing Vitamin B5, and potent botanical extracts including Watercress & Indian Cress, Shikakai, and Maca Root to nourish, reinvigorate, and protect the hair and scalp.

How to Use:

• Gentle enough to use daily. Suitable for all hair types
• Apply to wet hair
• Massage gently into the hair and scalp for 30 seconds as the lather builds
• Rinse and repeat as required
• Follow with The Conditioner
• For optimal results, use both The Shampoo and The Conditioner as the foundation for a holistic haircare system that also includes The Scalp Treatment, The Leave-In Hair Treatment, and The Hair Oil

Clean Science
100% vegan
Free of gluten, GMO’s, parabens, silicones, fragrance, SLS, SLES, DEA, heavy metals, talc and petrolatum/paraffin/mineral oil

No Compromises

• Leverage clean, hair-healthy ingredients to deliver results previously unattainable in this space without additives or damaging side-effects
• Universal Use
• For all hair types

Weightless Texture
Lightweight, yet highly nourishing

Revolutionary Results:

• 93% agree their overall hair health/quality is improved
• 94% agree their scalp is not left feeling dry or stripped
• 91% agree The Shampoo decreases hair breakage
• 88% agree their hair feels stronger after use
• 84% agree The Shampoo increases their hair’s volume
• 82% agree The Shampoo helps repair hair from heat and coloring damage
• 80% agree The Shampoo helps improve hair growth

Key Benefits:

• Cleanses and refreshes thoroughly while hydrating and moisturizing the scalp and hair
• Helps to reinvigorate and strengthen hair to combat signs of damage and reduce breakage
• Boosts hair thickness and shine while improving moisture retention and smoothing locks
• Supports keratin production for improved hair structure and vigor
• Supports improved scalp and follicle health and renewal, preventing flakiness and supporting natural hair growth
• Protects the hair against environmental stressors
• Formulated for all hair types