2017 Allure Award Winner
GHD Platinum, the ground-breaking "no compromise" styler, takes the guilt out of heat styling. This innovative styler combines a safer-for-hair heat and breakthrough technology to deliver hair that is healthier, stronger and shinier, and it allows you to create gorgeous, long-lasting results in just one stroke, on all hair types and textures. GHD Platinum, works quickly and effectively to straighten, curl and style, without compromising the health of your hair. Intelligent tri-zone® technology uses 6 quick-thinking sensors to ensure the optimum styling temperature is maintained consistently across the entire plate throughout styling, reducing hair breakage by over 50%*, increasing shine by 20%** and maintaining 2x more color integrity***. A patented wishbone hinge and rounded edges give you the ultimate control and allow you to curl, wave or straighten your hair in a single pass.
- Healthier Hair: 365°F optimum styling temperature delivers healthier hair, reducing breakage by over 50%* and is kinder to color-treated hair.
- One Stroke Styling: tri-zone® technology's 6 quick-thinking sensors maintain the optimum styling temperature constantly and evenly throughout styling, allowing you to curl or straighten any hair type in just one stroke.
- Long Lasting Styles: tri-zone® technology seals the cuticle, locking in moisture and making hair impermeable to the elements creating smooth, sleek styles that last longer.
- Lustrous Shine: advanced, precision milled, floating plates with a high gloss finish, glide effortlessly through the hair and increase shine by 20%**.
- Styling Versatility: patented wishbone hinge delivers perfect plate alignment giving you more control to create any style.
- Cool to the Touch: high-tech aerogel insulation keeps the styler cool to the touch even after 45 minutes of use.
- Faster Styling: heats up in 20 seconds.
- Ease of Use: universal voltage and automatic shut-off after 30 minutes of non-use allow for worry-free styling wherever you are in the world.