La PrairiePure Gold Radiance Cream, 1.7 oz.

Revitalizing moisturizing cream. 

What It Does 
- When the sun's rays sweep across the Swiss mountain faces, it is a moment when beauty imposes itself – undeniable. It is an instant that emits an understated resplendence – a radiance like no other. Fleeting is the hour when beauty is elevated to grace – the grace of the golden hour in the crown of the Alps. 
- Inspired by this fleeting moment, La Prairie seeks to recreate its unique radiance and impart it to the skin, imbuing it with resplendence, as if lit from within. One rare, immutable ingredient can transmit this undeniable beauty: gold. A noble metal, its warm, flattering luster withstands the passage of time, remaining, persisting. It bestows its radiance in glowing waves.
- This rich, luxurious moisturizer ignites the complexion with the radiance of pure gold, returning a glow to the skin that time has extinguished. This cream, infused with the Pure Gold Diffusion System, provides nutrients, smooths the skin, evens its texture, comforts, and deeply hydrates.

How To Use 
- Apply morning and evening after cleansing, toning, and application of Pure Gold Concentrate and Pure Gold Eye Cream. 
- Begin with a sliding motion between eyebrows, sliding up to the forehead and continuing towards the temples. 
- Slide across the cheekbones towards the top of the nose, continue down to the jawline and to the chin. 
- Finish by sliding with one hand around the mouth. 
- Repeat the entire pattern until absorbed.

Key Ingredients/ Science 
Thanks to its unique properties, gold as a radiance enhancer and vehicle for powerful active ingredients is particularly well-suited to devitalized skin – skin that is fragile, thin, dry, and dull, deficient in nutrients. Both environmental conditions and physiological changes can contribute to the skin’s fragile state. When skin is devitalized, it becomes less receptive to nutrients, leading to a slowing down of renewal processes. For skin to function more efficiently, it needs to be constantly exposed to active ingredients. To address this particularity of devitalized skin, La Prairie has developed a new Pure Gold Science Platform, designed to provide sustained delivery of two key replenishing active ingredients to compensate for the loss of receptiveness of the skin. The Pure Gold Diffusion System delivers a three-peak action sequence to the skin. First comes the immediate deposition of gold on the skin’s surface to offer instant radiance. An intense infusion of replenishing active ingredients follows. Finally, a steady release of the same replenishing active ingredients linked to gold particles deposited on the skin’s surface completes the sequence.

Skin Type 
- All skin types

Skin Concern 
- Strengthen skin
- Hydration
- Plumping

Research Results/Benefits 
- Enhances the appearance of radiance in the skin instantly and over the long term.
- Provides nutrients to the skin.
- Evens and smooths skin's texture.
- Helps in the restructuring of the skin and in increasing its volume.
- Hydrates deeply.
- Skin is revitalized, replenished, enriched, diffusing the grace of the golden hour.

1.7 oz / 50 mL

About La Prairie:
As a leader in cellular, anti-aging therapy for more than half a century, the La Prairie brand is famous worldwide for the scientific integrity of its products and its commitment to perfection. Laboratoires La Prairie traces its proud heritage to the highly renowned Clinique La Prairie in Montreux, Switzerland.