Strengthen fragile, weak hair with this protective and ultra-nourishing cleanser. Our curative blend of chia seed, bio-fermented bamboo leaf, and plant-based protein penetrates the hair cortex to build strength from within while forming a scaffold around each hair fiber to reinforce strands. A floral blend of daisy and honeysuckle extracts helps to lengthen locks by strengthening hair from the root and fortifying brittle ends. Reveal hair’s supernatural strength. 
 
Benefits: 

• Gently cleanses hair without drying or stripping. 
• Reinforces and strengthens fragile hair from the inside out. 
• Forms a scaffold around each hair fiber to protect from external aggressors. 
• Prevents breakage and hair fall caused by brushing and styling, encouraging length over time. 
• Improves the tensile strength and elasticity of each hair strand. 
• Hair is 2.9x more elastic and 133% stronger.* 
  *Based on a clinical test after 5 uses of Hair Alchemy Shampoo, Conditioner and Fortifying Treatment Serum when used as a system vs non-conditioning shampoo. 

 
Key Ingredients: 

• Oribe Signature Complex (Watermelon, Lychee and Edelweiss Flower) defends hair from oxidative stress, photoaging and the deterioration of natural keratin all while protecting from the drying, damaging and color-depleting effects of the elements. 
• Curative Blend (Chia Seed, Bio-Fermented Bamboo Leaf and Plant-Based Protein) penetrates the hair cortex to build strength from within while forming a protective scaffold around strands to reinforce cuticle strength and structure, preventing breakage caused by brushing, styling and external aggressors. 
• Multi-Action Hyaluronic Acid Complex rehydrates from within to deliver a surge of moisture and increase elasticity. 
• Daisy and Honeysuckle Extracts help to strengthen hair from the root while fortifying brittle ends, improving overall hair health and encouraging length. 
• Green Tea and Plant Polysaccharides protect from environmental stressors by preventing the adhesion of pollution particles on hair. 

33.8 oz. / 1000 mL

About Oribe:
Celebrity hairstylist Oribe Canales has influenced iconic hairstyles through fashion magazine photo shoots and high-powered ad campaigns since the 1970s. His Oribe collection of luxurious hair care products and treatments combines traditional principles with leading-edge innovations, and each product is lightly scented with specially commissioned French perfumes.