A 100% drug-free, botanical-based regimen that fuels fatigued follicles, nourishes the scalp, and thickens each hair. Our three-step system includes the Shampoo for Thinning Hair, Conditioner for Thinning Hair, and our drug-free Density Booster.
This regimen is ideal for mild to moderate hair thinning due to: hereditary factors, hormonal fluctuations, recent pregnancy, nutritional deficiencies, and/or stress. Designed for those seeking a more natural solution. Safe for chemically treated or colored hair.
Set Includes: - Flourish Shampoo for Thinning Hair, 8 oz./ 240 mL
- Flourish Conditioner for Thinning Hair, 6.7 oz./ 200 mL
- Flourish Density Booster, 4 oz./ 120 mL
Results*: - 90% said they saw new growth
- 97% said their scalp feels healthier
- 90% said their hair feels healthier
- 90% said they have more volume
- 87% had more confidence in their appearance
*Nightly Intensive Hair Rejuvenation Treatment consumer perception results after 6 months of use. Hair growth was seen to be healthier.
Key Ingredients: - Alpha Keratin: A large, spring-shaped protein, it nourishes the scalp microbiome, repairs damage along the hair fiber and reinforces hair strength.
- Gamma Keratin: Small, globular keratins that provide hair with elasticity and flexibility, helping to reduce breakage and fall-out.
- Larch Wood Extract: Encourages the initiation of the anagen growth phase and in a double-blind clinical trial, was shown to be more effective than Minoxidil
Fragrance: A gentle, spa-like blend of aromatic herbs, bright citrus, clean flowers, and balancing woods, with basil and patchouli essential oils for scalp care and healthy hair.
How to Use: - Shampoo: Work a quarter-sized amount of shampoo into a lather between palms. Apply to wet hair and massage into scalp, starting at the nape of your neck, and work the lather through the ends. Rinse thoroughly
- Conditioner: Work a quarter-sized amount of conditioner between palms, apply to wet hair, from mid-shaft to ends; leave in for 1-3 minutes before rinsing thoroughly
- Density Booster: On damp or dry hair, lift hair into sections and spray directly onto scalp. Gently massage in and do not rinse. Use once daily
Please Note: The Density Booster incorporates Methyl Nicotinate, a vasodilator that works synergistically with the follicle supporting complex in the formula for optimal efficacy. As a result, you may notice a blushing or tingling of the scalp where the product is applied. As with all products, we recommend that before using, conduct a patch test. Apply a small amount of product to the inside of the arm for a minimum of 15 minutes. If you experience flushing or tingling or any reaction, begin by targeting application only to those areas with hair.
About Virtue:
Virtue® has cracked the code for healthy hair. With Alpha Keratin 60ku®, a patented, self-regulating human protein recognized by the hair as its own, Virtue’s technology targets and treats the underlying damage the root cause of every major hair issue. So no matter what your hair “type,” you’ll get your best hair humanly possible. Virtue’s award-winning products have been recognized as the best in the industry by O: The Oprah Magazine, Allure, Cosmopolitan, Harper’s Bazaar and Refinery29, among many others. For more information about our products and our science, visit virtuelabs.com.
All Virtue® products include Alpha Keratin 60ku®, a proprietary hair-healing ingredient that’s clinically proven to transform hair in as little as five washes.
The world didn’t need another haircare company, so we created a biotech company to repair hair. Virtue® launched in 2017, and it’s the first and only hair care to use keratin protein derived from human hair.